Atena as you may know is the name of our signature bag, but its also our very own patroness and an inspiration for who the MDLR woman is.
She is bold, fearless, yet feminine and gentle. The word Atenian is derived from the Greek goddess Atena, the master artisan. She fashioned ornate and luxuriously embroidered robes for herself. Not only was she the goddess of Handicrafts, but also of War and Wisdom. Some say, she combined her two main interests to invent the war chariot and the warship.
If that’s not being multifaceted, we don’t know what is.
An Atenian is not afraid to try new things, to be the first in her community to do something different, always driven by an immense curiosity and a wish to see what’s out there.
She is not wearing the latest fashion; her best outfit is her authentic self. Whether that means wearing the boldest colors of the season, having an insane shoe game or wearing that clever accessory and a classic getup, she always knows what she wants, who she is and where she is going.
An Atenian doesn’t go out of style; she sets the pace for it. Are you ready to embrace your inner Atenian?
Thanks to you, we have been able to donate protection garments and groceries to hundreds of families impacted by COVID in Colombia, Philippines, and Indonesia. We are committed to donate part of our proceeds and continue to support people the best way we can.
@mncpeduli.id (Food distribution)
@saabshares (Food and hygiene kits)
With much love,